Wholesale vs. Retail Financing for Businesses: What You Need to Know

In the midst of the global pandemic, businesses – even those with the strongest cash flow – face varying levels of uncertainty brought about by current economic conditions. As a business owner, the type of financing assistance you apply for will have a lasting effect on the future of your company. It’s important to equip yourself with the necessary knowledge about the different capital options available to you and other creative ways to address your business’ cash flow shortage.

If your business deals with the distribution of a large number of goods or the sale of goods or services directly to the end-user, then you clicked the right article. Let’s talk about wholesale and retail financing for businesses.

What is wholesale finance?

Wholesale financing is the practice of using a company’s assets as leverage to be able to borrow additional capital for a wholesale business. This type of asset-based lending addresses recurring cash flow concerns as well as provides a business with enough cash on hand to fund an expansion project, hire extra personnel to meet seasonal demand, or accelerate marketing. Wholesale financing can also be used to improve a wholesale business’ purchasing power when buying large amounts of goods and materials for resale. Like most business loans, note that you may have to pledge an asset as collateral in order to secure financing.

From agriculture to the garments industry, wholesale financing is a great funding option for a wide range of industries. Whether you are trying to acquire more funding for a new warehouse or a new product line, wholesale financing can help you cover sizable purchases without hurting your business’ regular cash flow.

What are wholesale loans? Is it different from wholesale financing?

Financial jargon, from the outside looking in, can be confusing to say the least. In business, wholesale financing, wholesale lending, and wholesale loans all refer to loan products available to wholesale companies for various types of expenses. Regardless of the type of products you sell, having access to additional capital is important for any growing business with quickly evolving needs. Having enough working capital gives a company the much needed financial flexibility to meet short-term or long-term business goals.

What are the pros and cons of wholesale finance?

To determine if wholesale financing is right for your business, it’s important for business owners to equip themselves with enough knowledge about the different benefits and drawbacks of this type of financing. Let’s discuss the pros and cons of wholesale financing.

Pros

  • If your business consistently posts strong sales, wholesale financing may be faster and easier to obtain compared to other conventional loans.
  • Wholesale financing helps increase a business’ cash flow – enabling it to better manage operational expenses and other cash flow needs.
  • Wholesale financing enables businesses to purchase mass amounts of inventory and take advantage of bulk purchasing at a lower cost.
  • The borrower can decide when and how to use additional cash acquired from wholesale financing.
  • Borrowers may take out a term loan or a line of credit depending on their business’ current financial needs.

Cons

  • Wholesale financing may be difficult to qualify for depending on the current state of your financials.
  • Borrowers should be wary of hidden fees and other charges.

Why consider a wholesale business loan?

As a business owner, growing your operations and increasing your bottom line are some of your most important yearly goals. As the saying goes, you need to spend money to make money. A wholesale business loan enables wholesalers to purchase a significant amount of goods for resale. This cash injection gives businesses an opportunity to take advantage of buying in bulk – allowing them to save money as opposed to buying in smaller quantities. A wholesale business loan can also provide a financial cushion for businesses to restock inventory, expand product lines, and support other operational expenses.

How do I apply for a wholesale loan?

When it comes to loans, requirements and qualifications depend on your prospective lender. Most traditional lenders often require a plethora of documents for review while non-traditional lenders such as online lenders have more flexible qualifications. Typically, the process looks like this:

  • A business submits an application and provides the necessary documents required by the lender.
  • The application goes through a review process where lenders analyze the documents provided. Lenders may also require further documentation to supplement the loan application.
  • After the review process, lenders would usually require a borrower to commit to an agreement before proceeding to perform due diligence. This lessens the risk for lenders when appraising the collateral pledged by the borrower.
  • If everything looks good after the due diligence process, funds will be provided as soon as possible.
  • As for paying back your loan, repayment terms depend on the type of asset-based financing you applied for. For instance, if you chose a term loan, you would have to pay back the money you borrowed, including interest, over a set period of time. On the other hand, if you opted for a business line of credit, you only have to pay for the amount you borrowed and the agreed-upon interest that comes with it.

Disclaimer: This is by no means a comprehensive step-by-step list of a wholesale loan application as the application process depends on the type of lender and the type of loan you are applying for.

What is retail finance?

As the name implies, a retail business loan is a product offered by a financial institution geared toward retail businesses. Retail financing can be used to maintain, manage, or expand a retail business. From covering emergency expenses to taking advantage of the bulk pricing of goods, a retail business loan can be used for a variety of purposes. It can also provide financial support that businesses need to grow and expand.

What are retail loans? Is it different from retail finance?

Retail financing is a catch-all term used to describe loans specifically designed to meet the financial requirements of retail businesses. A retail loan can be secured or unsecured. Secured business loans involve a borrower putting up collateral which the lender may seize in case the borrower defaults on the loan. Unsecured retail business loans, on the other hand, are not backed by collateral. However, since unsecured loans do not require collateral backing, borrowers may encounter higher interest rates and a shorter payment period.

What makes retail financing great is that it can be used by retailers for a plethora of purposes. This type of financing option can be used by businesses to restock inventory, hire more employees to meet seasonal demand, invest in marketing efforts, upgrade machinery and equipment, or finance unforeseen expenses.

What are the pros and cons of retail financing?

Here are some of the pros and cons of retail financing:

Pros

  • Can be used to pay for a wide range of business expenses
  • Strengthens a retail business’ cash flow
  • Competitive interest rates
  • There are a variety of lenders that offer retail financing for small businesses

Cons

  • May require collateral
  • May be difficult to qualify for if you are a new business

Why consider a retail business loan?

A business’ working capital may become erratic due to the general nature of the retail industry. Here are some of the most common reasons why retailers consider a retail business loan:

  • Purchase inventory – Without sufficient inventory, how will a retailer meet customer demand? Retail business loans can help cover costs for purchasing additional inventory, especially in peak shopping seasons.
  • Manage cash flow – A retail business loan helps promote good cash flow management. This ensures that your business has enough outgoing cash to pay for business expenses.
  • Invest in new technology – Investing in technology that will add value to your business is always a good idea. Technology can play a key role in boosting a business’ productivity and automate certain tasks to reduce labor-intensive work.
  • Hire seasonal help – A retail store business loan should be able to cover seasonal business expenses such as hiring seasonal help to ensure that your store is operating seamlessly during busy seasons.

How do I apply for a retail business loan?

Unfortunately, there is no single best method when applying for a retail business loan. Your loan application will heavily depend on the type of loan you are trying to acquire, what industry you’re in, and the type of asset(s) you are willing to put up as collateral. Generally, expect your lender to take a look at your credit history, debt-to-income ratio, cash flow, bank statements, as well as other relevant financial documents that would support your loan application.

Wholesale Loan vs. Retail Loan: What Is the Difference?

With so many different lenders and loan programs available in the financial market, it’s difficult to keep track of which type of loan may apply to you. When it comes to wholesale and retail loans, the biggest difference lies in accessibility. Wholesale loans are provided to third-party correspondent lenders such as banks and credit unions while retail loans are developed by a financial institution and can be provided directly to the borrower.

Are there alternative financing options for wholesale and retail financing?

What if we told you that you have another option for your funding needs? Retailers, wholesalers, and anyone starting a business dealing with large amounts of inventory would benefit from exploring the many benefits of KickFurther. Kickfurther applies a unique twist to the crowdfunding phenomenon for wholesalers and retailers that want to raise money to purchase additional inventory.

Kickfurther helps you grow with inventory fundraising from your supporters and fans. When you sell your inventory successfully, you pay your buyers, not the bank. Simple, right? If you want to know more about Kickfurther, visit their website at www.kickfurther.com.

Conclusion

At the end of the day, you – as the business owner – will be the best person to determine what type of loan makes the most sense for your business. While it’s true that there are plenty of financing opportunities to choose from, the most important thing is to know what your business needs as well as the differences between the various loan products that you can qualify for. In doing so, not only will you be able to choose the best financing for your business but you will also save money in the long run.

Inventory Financing: What Is It and How Does It Work?

In running a growing business, one of the most common issues businesses can face is inconsistent or poor cash flow. Simply put, cash flow is the amount of cash (or cash equivalent) transferring in and out of a business during a time period. There is a difference between cash flow challenges and recurring negative balance, which often indicates a more substantial business issue.

Cash flow challenges can be caused by seasonality, when your business or products sell heavily during one season, or, for many CPG companies, can occur when making inventory purchases that can leave bank accounts thinner until cash from new inventory is realized. To avoid this cash pinch when ordering inventory, many companies simply shrink their order size. Yes, this does avoid the cash flow pinch, but what does it do to a company’s growth when they know they could sell more than they’re ordering?

Understanding that this dilemma strikes at the ability of young companies to grow, there are steps companies in high-growth mode can take to seize growth opportunities without abandoning financial health. For CPG brands whose largest cost is inventory,  inventory financing can resolve the cash flow dilemma without sacrificing either growth or company finances.

What is inventory financing?

Inventory financing is a relatively straightforward funding option tailored to product businesses to acquire inventory for later sale. The funded products serve as collateral against the funding.  This model often allows smaller or younger companies to access larger financing available to enterprise clients by traditional lenders and is a strong option for quickly growing companies with increasingly larger and more frequent manufacturing runs.

How does inventory financing work?

Inventory financing can come in the form of a short-term loan or a line of credit that businesses can use to purchase inventory.  Lenders will often consider the type of inventory and sales data to establish  specifics of the loan.

Who can use inventory financing?

Inventory financing is a popular option for  retail stores, wholesalers, distributors, and manufacturing companies. To secure an inventory loan, a business must often meet the following criteria:

  • Must be at least one year in business or meet a revenue threshold
  • Must be a product-based business with a reliable inventory management system
  • Must be able to provide detailed and accurate financial statements
  • Must be able to certify that the business is profitable
  • Must be able to provide credit history and scores

What are the documents required for inventory financing?

After gauging whether inventory financing would be an option for your business, the next logical step is to prepare  the documents required to apply.. Keep in mind that requirements may vary from one provider to another.

  • Business plan
  • Personal and business credit history and scores
  • Personal and business tax returns
  • Relevant personal and business financial documents (balance sheet, profit and loss statement, sales forecast, cash flow statements, among others)
  • Inventory list and estimated value
  • The appraised value of the inventory

How to prepare for an inventory loan?

Applying for an inventory loan can be simpler and quicker as opposed to other types of traditional loans. However, that does not mean it’s easier to acquire. If you think that inventory financing is right for your business, here is a step-by-step guide to help you prepare for an inventory financing loan application.

Step 1: Compile relevant financial documents

When reviewing a loan application, financial institutions need an overview of your business operations to decide for themselves whether or not you will be able to pay back a loan. Some of the standard financial documents you would need to bring are personal and business bank statements, tax returns, credit history and scores, and a list reporting the estimated value of your inventory.

Step 2: Prove efficient inventory management

It should come as no surprise that you should have a well-organized inventory management system in place when applying for an inventory business loan. Proper inventory management will make it easier for your lender to have an overview of your inventory. It will also give your lender an idea about your inventory’s turnover rate, how much profit you are expecting, and the products you are unable to sell.

Step 3: Establish your credibility

Inventory financing typically requires a more thorough due diligence process compared to other business loans as lenders need to make sure that your inventory is a valuable asset. During the assessment period, a third-party will be tasked to appraise your inventory and audit your inventory management system. The initial costs of this process vary based on the products in your inventory and the size of your facility.

Step 4: Review loan offers and wait for final approval

Once your application is complete, the lender(s) will provide you with a loan offer specifying  the loan’s amount, interest rates, and payment terms. After reviewing and signing an offer, you then wait on confirmation from the  lender.

What are the benefits of inventory financing?

As with any important business decision, a business owner should be able to carefully weigh the potential benefits and drawbacks of inventory financing. Let’s take a look at some of the advantages of inventory financing.

  • Resolves a business’ cash flow challenges
  • Increases potential for a higher profit
  • Expands product lines
  • Get ahead of potential inventory issues

What are the drawbacks of inventory financing?

Like other types of financing, inventory financing has drawbacks too. Here are some of the disadvantages of inventory financing.

  • Potentially more setup costs because of a more thorough due diligence process
  • Can be difficult to qualify for
  • Higher loan minimums

What are the costs associated with inventory financing?

Like other forms of funding, inventory loans also come with fees. Remember, these are some fees you’ll find and not all lenders feature each or any of these fees.

  • Appraisal fees – Also known as an inspection fee, an appraisal fee is a payment for an independent appraiser that is tasked to assess the value of your inventory.
  • Prepayment penalty – A prepayment penalty is a fee charged by a financial institution if you pay your loan early.
  • Origination fees – An upfront fee charged by a lender to process a loan application.
  • Late fees – A charge that borrowers pay when they fail to make a payment on time.

Is inventory financing right for my business?

As the business owner, you know best. If any of the cash flow challenges or seasonality mentioned above affect your business, inventory funding may be a worthwhile exploration. It is important to understand that due to the nature of inventory loans in the event that you become unable to pay your loan, your inventory may be seized by your lender.

What inventory type makes good collateral?

There’s no single best inventory type that makes better collateral than others. Ultimately it’s the lender that will establish the value of your inventory to determine the loan amount based on the appraised value of your inventory.

Which lenders offer inventory financing?

As a small business, there are a variety of loans to choose from when it comes to financing. Whether you need an inventory financing loan or some other form of business loan, there are a number of tools available to help you get the funding you need. If you sell a physical product with sales over $150,000, Kickfurther may be able to combine the best aspects of inventory financing with many of the flexibilities and benefits that modern, alternative financing offers.?

Brands use Kickfurther to fund $20,000 – $1,000,000 in inventory on a custom payment timeline based on expected sales cycles. With Kickfurther, you can unlock volume-ordering discounts that help cover funding costs and can prevent stockouts from costing your business sales.

Types of Inventory Financing: Loans & Line of Credit

Properly managing your inventory is crucial to ensure customer success and stable profitability. After all, inventory is the most essential part of any product-oriented business. As part of a company’s current assets, products in your inventory can also be used as collateral whenever your business needs a quick injection of cash. If your business posts strong sales but you keep having difficulty securing enough capital to meet your growth needs, then an inventory financing loan might be the most reasonable funding option for you. But what exactly is inventory financing?

What is inventory financing?

An inventory financing loan enables businesses to purchase inventory and keep shelves stocked. Often, a small business that applies for an inventory financing loan needs a short-term or medium-term cash flow solution to ensure they meet consumer demand and capitalize on growth opportunities.

Inventory funding is flexible and uses the inventory you purchased as collateral in case you become unable to repay your loan. For example, a car dealership may apply for inventory financing to purchase more cars to sell. In the event that the dealership defaults on its loan, the lender is protected by the collateral and can seize the purchased cars to recoup loan losses.

What are the different types of inventory financing?

Historically, business owners could choose between two types of inventory financing: an inventory loan and an inventory line of credit. While both types of inventory financing options use a business’ inventory as collateral, they can be used in different ways.

What is an inventory loan?

Inventory loans are short-term loans businesses can use to purchase needed inventory (due to stockouts or  adding a new distribution partner, for example). An inventory loan is provided in the form of an up-front payment that business owners later pay back based on the conditions provided by the lender — much like many types of common loans. This type of inventory financing loan is well suited for product-based small businesses.

What are the pros and cons of an inventory loan?

Here are some of the advantages and disadvantages of an inventory loan.

Pros of an inventory loan

  • Comes in the form of a lump sum
  • Paid back in monthly installments
  • Interest rates are often fixed
  • Funding arrives quickly once you have been approved

Cons of an inventory loan

  • The process for acquiring inventory financing can be expensive
  • May carry higher interest rates compared to other forms of small business funding
  • Often a higher minimum loan amount (can be a con for some and a pro for other businesses struggling to find higher funding)
  • Review and approval can take several weeks to allow proper due diligence
  • Purchased inventory is used as collateral

Does an inventory loan make sense for your business?

Businesses that are growing and experiencing an increase in demand should consider an inventory loan as an accessible financing solution to their funding needs. As businesses grow, their inventory orders become larger and they develop new costs; inventory funding can help ensure a business is able to both order sufficient inventory to meet trajectory and invest across other areas as needed with growth. As mentioned above, inventory loans may not be the lowest-cost financing option due to how banks price risks on these loans,but they may feature higher funding limits that help produce inventory at levels other loans cannot Unless  your product features very thin margins, an inventory loan, even if it has slightly higher costs, may be the fastest route to profitably increasing revenue, especially with an in-demand product or highly seasonal sales cycles. One thing to remember is that an inventory loan is a one-time lump sum payment and if you need another loan, you would have to go through the application process again.

What is an inventory line of credit?

An inventory line of credit is another form of short-term loan often used by businesses to buy the inventory they need when they need it. Like other lines of credit, businesses can access the credit line and only pay interest on the amount borrowed and not the total amount available.

What are the pros and cons of an inventory line of credit?

Here are some of the advantages and disadvantages of an inventory line of credit.

Pros of an inventory line of credit

  • You only pay interest on the total amount borrowed, not the total amount available
  • Predictable monthly costs
  • More flexible compared to an inventory loan
  • Can be accessed repeatedly as long as you pay back the amount you borrow
  • Once everything has been finalized, funding can be accessed as soon as possible

Cons of an inventory line of credit

  • Late fees may prove to be costly, as with most financing
  • Purchased inventory is used as collateral
  • Like an inventory lump sum loan, a line of credit’s due diligence process may be expensive and may take a long time

Does an inventory line of credit make sense for your business?

An inventory line of credit allows you to stock up on inventory in anticipation of busy seasons, or to purchase more inventory than cash on hand allows, or frees up your existing capital to spend elsewhere on the business. What sets an inventory line of credit apart from an inventory loan is that you can access your line of credit, repay what you borrowed, and then access again as needed. This type of inventory financing is perfect for businesses that need a reliable source of capital for their cash flow needs.

How can I apply for an inventory financing loan?

In order to secure an inventory loan, a business must often meet the following criteria, though keep in mind that all lenders differ and these represent some known criteria:

  • Must be at least one year in business or meet a revenue threshold
  • Must be a product-based business with a reliable inventory management system
  • Must be able to provide detailed and accurate financial statements
  • Must be able to illustrate the business is profitable
  • Must be able to provide credit history and scores

What is the difference between an inventory loan and an inventory line of credit?

The main difference between an inventory loan and an inventory line of credit is their accessibility after initial distribution from a lender. An inventory line of credit can be accessed again and again as long as you are paying back the amount you have borrowed. However, an inventory loan is a type of term loan with a one-time payment.

Alternatives to inventory financing

There’s another form of inventory funding that borrows from the strengths of an inventory loan while improving overall terms, adding customized payment timelines, lowered costs and a streamlined application. Kickfurther inventory funding features no up-front costs, no application fees and no initial inventory inspection. Kickfurther funds your inventory purchase and you pay back later as inventory begins to sell — not immediately as with other loan types. You can fund $20,000 – $5,000,000 in inventory in just days at costs beginning around 1% monthly and 30% lower than competing products.

Key Takeaway

Be sure to review multiple funding options. Some options may appear inexpensive in the short term but carry higher fees later or feature lower overall funding. Other options can provide the fastest funding, but that comes at a cost. Compare the scenarios and review how each fits the cash flow you expect as you don’t want to be saddled with high payments before revenue from new product arrives, for example. For experienced assistance comparing or stacking multiple funding options, contact Kickfurther today for help understanding all your options.

Six Ways To Be a More Savvy Wholesale Buyer

Tundra has a community of thousands of buyers who are always looking for more ways to confidently grow their business and make smarter buys. Some of the questions we often receive are around retail best practices for tracking metrics as well as tips for sourcing products. So we’re bringing in experts to share their advice with our buyers!

Q: What are the top retail metrics and reports that buyers should always be tracking?

Understanding retail math and reporting is something that many brand owners put off, because they don’t feel confident in reading them. Three of the most important report categories to understand and read regularly are:

  1. Sales Reports: What is selling the best per category (for example, fashion tops/graphic tees/sweaters + denim/bottoms/dresses + accessories/shoes/jewelry), what vendors are selling through the best, what sizes, sales by day/hour/week/month/team member, and finally sales by channel (social, online, live, in-store, vendor events).
  2. Inventory Reports: Aging (how old is the inventory on hand), BOM and EOM inventory (how much inventory do you have on hand total, and in what categories), Open to Buy (Based on next month’s projected sales less the inventory on hand, what do you have open to buy in each category)
  3. Financial Reports: P+L (profit and loss which is income minus expenses) and balance sheet (assets, liabilities)

While it may seem like a long list, a weekly date with your numbers will keep you up to speed and help you become a smarter buyer.

Q: Buyers would love to know what to look out for when placing an order with a wholesale supplier — what are the most important factors to consider?

There are many best practices that we’ve observed as we’ve worked with savvy buyers in the Tundra community. Three things buyers should do when considering suppliers:

  1. Ensure you can see a track record of quality

Everyone always knows product quality is important but it’s not always clear how to evaluate it. You may find it helpful to place a sample order to see if it meets your bar or just buy into the MOQ, but you’re really only getting information based on one order. It’s also important to establish if a supplier is able to deliver on time consistently. That’s why on Tundra we developed a platform that provides buyers with customer reviews which show what products look like when they’re received by real buyers. We also provide supplier metrics like actual lead times and percent on-time delivery.

  1. Push for clarity and transparency in pricing

Wholesale pricing can often be complicated and there are many hidden costs like freight charges, sales tax, customs fees and so on. This isn’t an issue on Tundra as we calculate everything for you before you check out. However, if you’re buying directly from a supplier or working through a distributor, make sure you know what the fully landed cost is. This way you won’t get hit with extra charges you didn’t expect. And if you’re seeing these additional costs creep in, that’s a red flag.

  1.  Get to know the brand authentically

Invest some time getting to know the brand beyond what’s in their linesheet — learn what differentiates them from their competitors, what SKUs have good sell-through and how best to merchandise their products. This enables you to make smarter buys for your store. It also helps you recommend the right products to your customers. On Tundra, we’ve made it easy to access more information about suppliers with our posts and #tags functionality. Brands can post content that’s helpful to wholesale buyers directly onto our site so you have all the relevant information at your fingertips.

TUNDRA

Tundra is the modern wholesale marketplace that allows independent businesses to freely transact, scale and thrive. We sell and deliver products directly from US and Canadian brands to savvy businesses around the world. By eliminating transaction fees and markups, we empower our community of buyers and suppliers to keep reinvesting in their growth.

Want more information about Tundra? Connect with their team here: https://tundra.grsm.io/kickfurther

FBA Inventory Management Strategies to Run Your Business Smarter

There’s no denying the benefits of Amazon’s FBA inventory management program. But as you enjoy its many conveniences, don’t forget there are still many other things to consider—it’s by no means a “set it and forget it” process. Supply chain bottlenecks can still happen, and the constant cycle of replenishing your inventory while avoiding stock-outs and extra FBA fees is certainly no easy feat.

Having dedicated FBA inventory management strategies can turn what once was a precarious juggling act into a simplified, streamlined process that increases profitability (and probably lowers your stress level, too). Let’s take a look at a few of these strategies and the common pain points they help solve.

1. Staying in Stock

It’s no secret that staying in stock is essential for all sellers, but it’s even more important for FBA sellers because of all the added Amazon processing. Things move a little slower, and by the time you’re back in stock, you’ve likely taken a hit on your sales, search ranking, and ratings. Competitors will snap up your business, and it will take some time to recover.

Avoiding these losses to your profits and reputation is crucial, but it takes careful planning to replenish your inventory at the right time—not too early and definitely not too late.

And just when you think you have a handle on things, demand will, as it always does, change. Analyzing previous sales data offers a good baseline on what to expect, but you also need to look at:

  • Changing industry trends
  • Q4 and holiday season shopping habits
  • Key Amazon shopping dates

Anticipating product demand is a crucial step in FBA inventory management and forecasting, which is when timing really comes into play. What are your supplier lead times? How long are you in FBA processing? If you’re importing, don’t forget to factor in possible customs delays or international holidays.

When a lot can go wrong, you need to dedicate your resources toward getting it right. Amazon inventory funding with Kickfurther can ease many of the initial financial constraints, and dedicated FBA inventory software (like eComEngine’s RestockPro) can help you make more informed inventory decisions to set you up for success.

2. Managing Excess Inventory

While you should do your best to understand and meet your customer demand, buyer behavior in general can be hard to predict as there are many variables outside of your control. Just look at how the COVID-19 pandemic has impacted purchasing in the last year or so and likewise impacted FBA inventory management.

Worldwide crises aside, inventory issues can (and will) happen. You may find yourself stuck with excess stock. Storing unsold goods is always costly, but even more so when you’re an FBA seller and have to pay long-term storage fees on top of your monthly storage expenses. These fees quickly add up and eat into your bottom line, so it’s prudent that you act quickly.

Here are a few things you can do:

  • Lower your prices or offer a discount
  • Create a bundle with a popular complementary product
  • Run ads and/or refresh your product listing to increase visibility
  • Sell on Amazon Outlet (you must meet certain criteria to be eligible)

Consulting your own inventory database or Amazon’s Manage Excess Inventory tool can help you potentially avoid and address this frustrating issue.

3. Maintaining a Healthy IPI

Amazon uses a number of different measurements to track how well your business is performing over time. The marketplace’s IPI (Inventory Performance Index) is one such metric that FBA sellers must keep a close eye on.

Your IPI score is based on the following:

  • Excess inventory percentage
  • FBA sell-through rate
  • Stranded inventory percentage
  • FBA in-stock rate

It can be confusing, but here’s how it works in a nutshell: Amazon sets an IPI threshold (it was lowered from 500 to 450 in December 2020) and you should always aim to be above it. Scores lower than that number could result in overage fees and storage volume limits being placed on your FBA inventory. Amazon reviews storage limits on a quarterly basis so be sure to stay up to date.

If Amazon notifies you that your IPI score is below the target inventory level, you have six weeks to improve it. If you fail to do so, restrictions will begin the next quarter.

The Inventory Performance dashboard in Seller Central gives you a summary of key inventory metrics and ways to improve your performance. eComEngine’s free Amazon IPI checklist can also help you increase and maintain your score.

4. Minimizing Pick and Pack Fees

Running an Amazon FBA business has its own unique challenges, with rising fulfillment fees typically near the top of the list. Amazon pick and pack fees can be especially costly, oftentimes making up an estimated 20% of your overall selling fees.

Many sellers are paying too much and don’t even realize that they can do something about it. Pick and pack fees are calculated for every FBA order that’s fulfilled from its centers based on an ASIN’s weight and dimensions. So, if you have heavy, cumbersome packaging, you’re unnecessarily opening up your pocketbook.

Try to keep the weight and dimensions of your products in the lowest tier possible—you don’t need all the extra attention-grabbing packaging like you would in a physical store. It also pays to be strategic. For example, if products can be deflated or disassembled, do it! As long as you set clear packaging expectations (and offer necessary assembly instructions) for customers in your product listing, this shouldn’t be a problem.

Be sure to internally track your FBA products’ weight and dimensions, too. Amazon may incorrectly measure your item and overcharge you, for which you’ll want to file a reimbursement claim. Keep organized records and double check Amazon at every turn—humans are still at the helm of the big eCommerce machine and mistakes happen. Don’t be the one paying for it!

5. Keeping Supplier Info Accessible

It sounds simple enough, but it’s more difficult to do in practice, especially if you have multiple suppliers. Having the right information in the right place streamlines inventory orders and reduces errors.

Be sure to include this important info:

  • Supplier name and your main point of contact
  • Mailing/ship-from address
  • MAP policy details
  • Lead time information
  • Payment terms
  • Purchase order instructions

Having a central place to store this information will be especially helpful as you grow your product catalog or add more employees who need access to this key information to carry out their tasks.

In Conclusion: Work Smarter, Not Harder

Selling via FBA is a balancing act of having enough on hand without ending up in excess. Staying lean is tricky, and manually tracking the many moving parts of your inventory can be an exhaustive task. A good inventory management program and dedicated FBA inventory management strategies make it much easier to keep tabs on your inventory and take action exactly when needed to reduce costs, increase profitability, and grow your business.

8 Hidden Ways to Cut E-Tail Overhead Expenses

Overhead is a killer for internet-based businesses. It’s true you’re not dealing with the rent, utilities, and staffing costs of running a brick-and-mortar storefront. But expenses still add up quickly

Having limited overhead leaves fewer opportunities to spend less than your competition for your business’s core operations. Fewer savings opportunities make it that much harder to find the money for promotions and customer service to drive customers to your door instead of somebody else’s.

But that doesn’t mean there are no opportunities to cut your business expenses. Here are eight of our favorites for e-commerce business owners.

8 Ways to Reduce E-Tail Overhead Expenses and Outperform the Competition

1. Pack More Efficiently

Most e-commerce shops buy one or two kinds of boxes and ship their supplies in them because that’s the easiest way. The result is that items end up in containers that are too big, increasing postage costs. It’s a small extra expense at first, but when you start shipping a thousand units a month, it can add up to significant money.

Take the time to buy the right box for every item you sell. That way, you ship your wares at the lowest cost possible. It’s one of those investments that pay off forever once you put in the initial effort.

While You’re At It

Look into how you’re packing and shipping your products. If your storage and fulfillment process is streamlined and straightforward, it saves you labor costs. If it’s disorganized and difficult, that’s unnecessary money going out of your pocket.

2. Buy in Bulk

Buying supplies and wholesale products in larger quantities means you pay less per unit, which reduces your overhead expenses.

Some suppliers list decreasing prices for larger quantities, but others will negotiate a deal they don’t advertise. They decide to sell what they can for full price but offer a reduced price on large orders when asked. Remember: Nobody will increase your prices if you ask for a discount, so pick up the phone and see what can happen.

Remember, you can negotiate for bulk pricing over time. For example, if your vendor’s threshold for the discount is 1,200 units, you might be able to get it by committing to 200 units per month instead of buying them all at once. Again, you have nothing to lose from asking.

While You’re At It

If you could qualify for a bulk discount, but you can’t get the money upfront, consider a business line of credit or using inventory funding to free up needed capital. These can help with bulk supply and wholesale orders, along with several other cash flow issues that plague small businesses. Run the math on fees and interest to make sure it doesn’t cost more money than it saves.

3. Pay Vendors Strategically

If you let your vendors choose their payment timeline or leave it to chance using their defaults, you end up with cash flow issues when payment for your sales comes in after you need to pay your bills. At best, this results in strained relationships with the vendors who make your business possible. At worst, you rack up late payment fees or credit card interest that cuts into your bottom line.

From the beginning, work with your vendors to set a payment due date that works with the flow of your predictable incoming sales. This means you have to study and understand your business’s cash flow trends, but you were already doing that, right?

While You’re At It

Many vendors deliver your orders and expect payment within 30, 60, or even 90 days after receipt. With focus and effort, this makes it possible to sell the entire order before payment comes due — and then pay the vendor for units you’ve already sold. Be careful ordering on margin like this, but if you can pull it off, it can do wonders for your bottom line.

4. Trim Your Offerings To Cut Overhead Expenses

Some online businesses offer only one item and do it so well that’s all they need to sell. If that’s you, go ahead and skip this section. If you offer multiple items, though, consider culling the worst-performing.

Each item you sell requires another supply order to manage, another size of packaging, another line item to track in your reporting, another set of advertisements to draw attention to it. Cutting your offerings, then spending that money on advertising your top performers can streamline your business and increase profits.

Remember that sales volume is not the best metric to decide which of your products to cut. Look instead for net profit and customer lifetime value. These numbers show you which items do the most good for your business overall.

While You’re At It

Although your worst-performing offerings need to go and can reduce overhead costs, they might represent an excellent opportunity for somebody else. Don’t just discontinue your program of selling those. See who might be willing to buy that part of your operation as a turnkey business. Funnel that money into bulk discounts and doubling down on your best-performing items.

5. Get All the Discounts

Most of your vendors, suppliers, and distributors offer one or two discounts upfront to entice your business and get you to spend more. But those won’t be the only discounts available to you to reduce overhead expenses. Deals you might qualify for include:

  • Bulk discounts (your manufacturer may offer volume-based discounts on larger orders, for example)
  • Bundling discounts from ordering multiple kinds of things altogether
  • Clearance discounts, where you can get a great deal on something you can use or sell
  • Co-advertising credits, a discount for mentioning your vendor or referring a new customer
  • End-of-quarter discounts, where you get a deal so they can make their quotas
  • Holiday discounts, either because it’s a holiday or themed for certain items

While You’re At It

Also approach the discount option from the other side of the equation: how you pay. Do you have a rewards or cash-back card you could use to pay your vendors? If so, be strategic and maximize your points.

If not, find out if the vendor has a cash or check payment discount. Since processing your card costs them handling fees, they might take that off the top if you mail them a check or pay via direct deposit.

6. Find Free Shipping

You’re not going to find anybody to ship things to your customer for free. We’re talking about getting supplies sent to you, your warehouse, or your fulfillment center either free or at a significantly reduced cost to reduce overhead expenses.

To make this happen, you need to identify the shipping sweet spot for your suppliers. Some will reduce shipping charges if you order enough product — another form of bulk discount. Others will reduce costs if you purchase enough items. Still others have a rough cash flow at the end of the month and will kick in free shipping if you place your order then.

This will take some investigation, but when you find this overhead cost-cutter, it gives you an edge over all your competitors who haven’t.

While You’re At It

Consider consolidating your vendors and ordering your supplies from as few companies as possible. The more you order from any one business, the better you’ll be able to negotiate for perks like free and reduced shipping.

7. Use Your Mailing List

You may have heard the oft-quoted statistic that it costs seven times as much to attract a new customer as it does to sell to an existing client. The specifics of this vary depending on the industry, but you do get higher profits when you’re no longer spending money to get somebody’s initial attention. Maximizing the power of your advertising dollar is one way businesses often forget can reduce their overhead expenses.

Your mailing list can be one of the most effective, least expensive ways to mine your existing audience for more sales. The dos and don’ts of this process are beyond the scope of this article, but the more you leverage this communication channel, the more you’ll save on your sales.

One technique that works well is calculating how much you save by marketing to your mailing list instead of marketing to the general public. Then offer your subscribers a discount equal to 50% to 75% of that savings. You still save money on orders, and they appreciate their exclusive deal.

While You’re At It

You can get similar results from activating your social media following through discounts, flash sales, and similar engagement techniques. Create a content calendar and follow through on it to make extra sales with this part of your audience.

8. Install an Abandoned Cart System

Chances are, you’ve had this experience before: You’re all set to purchase something online, but you get pulled away at the last minute. Maybe something came up at work, or maybe one of your kids called for your attention. Whatever the reason, did you return later and complete your order?

Most likely, you didn’t.

An abandoned cart system notes any time an order gets to this stage but doesn’t finish. Then, the system sends a reminder via email to the person who relinquished their order. These reminders work very well, especially if they include a discount or bonus gift for customers who return and complete their orders.

While You’re At It

Set up a drip system for your store. This is a list of contact emails for everybody who interacts with your business in any way. Don’t send this list emails once a week; they’ll unsubscribe. Just send a high-quality message once a quarter or twice a year to remind them you exist and are happy to do business with them whenever they’re ready.

Final Thought: Start With an Inventory

Don’t inventory your stock; inventory your opportunities to reduce overhead expenses. Go through each of the items above and look deeply into your spending for the categories in question. Can you find a way to trim expenses by $100 each per month? How would you leverage that $1,200 per year to improve your business’s reach, service, or performance?

There’s only one way to find out. I’ll leave you to it.