CAREERS AT KICKFURTHER

• Management
• Full Time

Kickfurther | Buffalo, NY / Remote

About Kickfurther
Kickfurther is a fintech company helping consumer packaged goods (CPG) brands Grow & Succeed through innovative, non-dilutive inventory financing. Having funded more than $350 million in inventory, we're entering an exciting new phase of growth and building a scalable, technology-driven customer acquisition engine.

The Opportunity
We're seeking an entrepreneurial, results-driven VP of Growth Marketing to lead our marketing strategy and execution. This is a hands-on leadership role for someone who combines strategic thinking with deep expertise in B2B demand generation, AI-powered marketing, and revenue growth.

You'll work closely with our CEO, Sales, Strategic Partnerships, and marketing teams to accelerate customer acquisition, strengthen our brand, and build a predictable pipeline of qualified opportunities.

What You'll Do

• Drive Growth: Develop and execute marketing strategies that generate qualified leads, new customers, and funded inventory financing opportunities.
• Leverage AI & Automation: Build AI-powered account-based marketing (ABM) programs using tools such as Salesforce, HubSpot, Apollo, and emerging AI platforms.
• Scale Partnership Marketing: Collaborate with strategic partners to create effective referral, co-marketing, and customer acquisition programs.
• Build Our Brand & Community: Expand Kickfurther's thought leadership, digital presence, and CPGrow industry events and webinars.
• Optimize the Customer Journey: Improve lead nurturing, conversion, retention, and repeat customer engagement.
• Lead & Execute: Manage internal and external marketing resources while remaining actively involved in campaign execution.
• Measure Results: Own marketing KPIs, including qualified pipeline, customer acquisition cost, conversion rates, and marketing-driven revenue.

What We're Looking For

• 8+ years of B2B growth marketing, demand generation, or revenue marketing experience.
• Proven success building scalable customer acquisition programs.
• Strong experience with marketing automation, CRM platforms, and AI-enabled marketing tools.
• Expertise in account-based marketing, digital marketing, and marketing analytics.
• Experience leading small teams and working across Sales and Partnerships.
• Entrepreneurial, analytical, hands-on, and accountable for measurable results.
• Experience in fintech, financial services, or CPG is a plus.

Why Kickfurther?
You'll have the opportunity to shape the growth strategy of an innovative fintech company, leverage emerging AI technologies, and make a measurable impact on the success of growing consumer brands.

We're looking for a builder, not just a strategist—someone excited to create, execute, measure, and continuously improve.

Interested? We'd love to hear how you've built and scaled successful B2B growth programs.