The total quantity is 694 pairs of flats and loafers which have been pre-sold. Our customers love our products so much, they are willing to wait several weeks for delivery. Pre-Selling is also a great way to detect which products will sell very well and which don't. It is a form of upfront market testing. Thus we're producing only the best selling styles/colors with a proven track record.
We also have many 5 star-rated reviews as can be read on our review page: https://italeau.com/pages/reviews
These products have been sold on italeau.com. Our web site has launched 2 years ago and is seamlessly integrated with our fulfillment warehouse.
Annual Revenue was $29K in 2019 to over $1.58 million TTM now! We've experienced very fast growth due to the high demand for our products.